Tazza Tea-shop

‘Tazza’ translates to refreshing, best to describe the atmosphere, flavours, and experiences brought to you by this teashop.
Responsibility
Brand identity design
Duration
3 Weeks
Tools
Adobe Photoshop, Indesign, and Illustrator
Tazza, an Indian-origin brand, embodies the meaning of its name, ‘refreshing.’ This perfectly describes their tea blends, shop ambiance, and welcoming staff. Their best-selling, Chai, takes centre stage.
Visual Language
Indigo is deep-rooted in India’s rich heritage and is perfect as the heart of the brand. Illustrative logo, motifs, murals enhance the look of the marketing collateral and act as decorative elements for the shop.