Tails and Paws

Brand identity for an energetic e-commerce brand that has a great collection of toys and accessories for dogs and cats .

Responsibility

Brand identity, web design, and social media Assets


Duration

6 Weeks


Tools

Adobe Photoshop and Illustrator, and Shopify web builder


Client

TailsandPaws


Welcome to Tails and Paws, a dynamic e-commerce brand offering top-quality products for your furry companions. It's your one-stop-shop destination for a vast variety of pet toys, accessories, and much more. My approach was to curate a bold, energetic, and fun experience for you and your pets.

Visual Language

The brand targets millennials, with its core marketing focused on Instagram. The use of rounded fonts and a vibrant color palette aims to make the brand appear more approachable and cozy.